the quest – discovering Toronto’s fashion industry
Where is the best stuff getting made?
Where are the cool workshops?
Who knows their stuff?
I’m going to be making a survey of the State of the Fashion Industry in Toronto. As a spinoff of another project (aka mission: gainful employment) I am undertaking research in order to discover a selection of companies and individuals in Toronto worth posting about.
Never mind whether they’re hiring or not: I just want to meet people in the industry around here who I can admire and be inspired by. Toronto fashion is sort of an unlikely secret. There’s some great stuff happening here but a lack of exposure. Canadians are not great at hyping themselves. It’s a problem. A lot of the time, we’ve never even heard of eachother.
In my capacity as a blogger at Final Fashion, it has been suggested that I raise the fashion profile of my school, my city and my country just by posting. At first I resisted the idea, after all it’s just me – recognize a certain national-self-deprecation syndrome? Yet it certainly is in my own best interest to encourage my local industry. Imagine how high I could raise profiles if I was actually trying? So I will! I have a quest.
If you have any questions about fashion in Toronto or suggestions of people and companies to feature, email me at firstname.lastname@example.org and let me know. There’s not a lot of available, useful information on the Canadian fashion industry so I will attempt to tackle some broader issues as well. Perhaps if some great posts come out of it I will pitch to other online media too.
What do you think?