click flick

Multitask with me… browse aimlessly while focusing on the task at hand. What?

Let’s look at pictures of other people’s workspaces. This is where things get done.

Time to pay our respects to Isabella Blow. She is a fashion angel with a kingmaking touch and a Philip Treacy halo. Rest in peace.

If you believe in fashion, do you believe in fashion heaven or fashion hell? Which group of dead fashionistas would you rather spend eternity with?

Speaking of dead fashion icons (spinning in their graves as they are reading this post no doubt), will Harvey Weinstein be able to resurrect Halston from the brand mortuary? Actually, I think $20 million for Halston is a steal. If Weinstein picks the right people, it could be quite the comeback. I am dying to see what Halston will look like in the 21st century.

Remember that “Global Capital of Style” thing which I thought was a joke? Apparently, they are not kidding. Last night I was among “Toronto’s biggest bloggers” at a media launch.

The media launch was for the Toronto Week of Style, produced by the Style Council of Canada. The event may seem to resemble any other week of fashion shows, but there are vast differences. Notably, bloggers are not ignored. This may be a shrewd move. Bloggers require less ego-stroking than traditional media…

Toronto Week of Style Blogs It Up

Attention: Fashion Editors

Toronto, Canada (May 8, 2007) – In what has to be a first in Canada, the Toronto Week of Style has provided the biggest bloggers in the country full media designation.

“It makes total sense” says Executive Producer Zaigham Zulqernain, “collectively, these blogs have a much bigger readership than their offline counterparts. I was actually shocked to learn that the event similar to ours didn’t event provide media passes to them. With blogs quickly becoming the most important and most read means of disseminating news, their importance to us is not lost.”

“Not only are we providing them access, we are giving some of them cameras to document their experience, ” says Director of PR, Andrea Ciccone, “we expect them to be honest and report what they see and experience because that is what the consumer so rightfully deserves.”

We were treated to four kinds of cocktails “of style” and lounged around the front row of a fashion show where we tipsily parodied front-row fashion-show protocol. I won’t lie, it was a lot of fun.

Who knows what the consequences of such unprecedented blogger access will be. Actually, I can’t wait to find out.

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3 thoughts on “click flick”

  1. I just have to comment here, for something that is ostensibly not a joke, I find this whole Capital of Style/Week of Style thing… hilariously absurd.

    When it was just a website I was like, whatever it’s probably just some kids… but it’s actually like a big expensive week of events. It’s not a tourism thing or even a fashion industry thing and I can’t quite wrap my head around why it exists or who is making money from it and how. The fact that at the media launch it was almost entirely bloggers adds a whole new dimension of the bizarre.

    The experimental PR tactics are like the icing on a cake full of hype. The hype is so earnestly overblown that I am fully prepared to be disappointed, as much as I am amused by all the swaggering.

    I don’t think that cities (or countries) can declare themselves to be capitals of anything. If the essence of branding is reputation we can’t afford to brag.

    swag·ger
    v. swag·gered, swag·ger·ing, swag·gers
    v.intr.
    1. To walk or conduct oneself with an insolent or arrogant air; strut.
    2. To brag; boast.
    v.tr.
    To browbeat or bully (someone).
    n.
    1. A swaggering movement or gait.
    2. Boastful or conceited expression; braggadocio.

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